The TicketIt Blog

Notes on filling rooms.

Playbooks, product news and culture from the team building Africa’s event ticketing platform — written for the people who put on the show.

How to sell out your first event in Nairobi

A step-by-step playbook for going from zero to a full house — pricing, promotion and the gate-day details that make the difference.

Amara Njoroge

July 14, 2026 · 7 min read

Every TicketIt ticket now carries a signed, single-use pass. Here is what changed and why it matters for organizers and fans.

David Okoro

July 2, 2026

The busiest month on the continent rewards the prepared. How to staff, price and pace a run of back-to-back December shows.

Zainab Bello

June 20, 2026

Early bird, VIP, table packages — the right ladder nudges buyers to act now and spend more. A practical guide.

Kwame Mensah

June 8, 2026

Cards lose buyers at the last step. Native mobile-money checkout turns browsers into ticket-holders in seconds.

Wanjiru Kamau

May 27, 2026

The show sold out — then the door fell apart. The small operational misses that eat into a great night, and how to avoid them.

Tunde Adebayo

May 12, 2026

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